Cal Poly Pomona: Caminos
Visual Identity
Print + Production
Merchandise
Content Creation
[info]
I contributed graphic design support to Caminos, a mission-driven initiative empowering Hispanic families on the path to higher education. I translated Cal Poly Pomona’s identity into approachable, youth-centered design that resonated with Gen Z and Gen Alpha, helping broaden campus visibility and generate enthusiasm for attending the university. I delivered brand-consistent print and web materials, along with original merchandise for community outreach events at local schools and on-campus events.
[tools]
Adobe Illustrator, Adobe Photoshop, Procreate, Figma, Adobe Premiere Pro
The Years Infographic [2024-2025]
Designed an informative poster illustrating future graduate years in university. They were distributed at Pomona and Chaffey Unified School District.
Bronco Charms [2025]
Designed 3 illustrations for charms distributed at Cal Poly Pomona to prospective students.
[The Years]
The character ideation process for an infographic.
[Billy Bronco Stickers]
Distributed at Cal Poly Pomona to prospective students.
[Bronco Charms]
University-inspired charms I illustrated to be produced for collectible purposes.
Bronco Scoop: Podcast Identity
[info]
Rebrand on the existing podcast page dedicated to informing students and future students at Cal Poly Pomona.
